Nikta Kanuka -
Digital marketers are in their glory when it comes to rich tools available to help them measure their marketing metrics. What’s often missing is a cross-channel approach that marries data from website analytics, social media, and mobile analytics. Enter Webtrends.
Webtrends is a digital analytics software provider that offers solutions for web analytics, mobile analytics, and social media analytics. For digital marketers, Webtrends is a highly rated tool for deep analytics tracking and custom report building. Naturally, it’s a great fit for marketers building dashboards in Klipfolio. Marketers can create custom digital analytics dashboards by pairing Webtrends data with metrics from any number of services like social media platforms, CRMs, and marketing automation tools.
Webtrends digital analytics dashboard
Webtrends offers a number of digital analytics solutions, and I recommend checking them out to find out how the can help you become more data-driven: Digital Marketing Solutions
Here’s an example of a Webtrends dashboard you can create in Klipfolio.
4 Webtrends metrics for your digital analytics dashboard
Getting started with Webtrends is straightforward thanks to the prebuilt metrics we've designed in the Klip Gallery. Check out these 4 Webtrends metrics you can add to your dashboard today.
Website Page Views and Visits (Last 30 Days)
Monitor your website visits and page views over the past 30 days and compare to the previous 30 days.
Website Visitors (Last 30 Days)
Track your website visitors over the past 30 days and compare it to the previous 30 days.
Average Time on Site
Monitor the average time a visitor spends on your website.
Bounce Rate
Monitor your daily bounce rate and always know when improvements can be made.
